Broken windows aren’t just glass. They’re patterns: inconsistent hours, neglected details, fading traditions, and the small signals that quietly drain trust.

Marketing culture still leans heavily toward spectacle. You see it in follower counts used as credentials. In beautifully edited videos that never explain what a business actually does. In websites full of buzzwords like “innovative,” “best practices,” and “next level,” but no pricing, no process, and no proof.